Interpret your results effortlessly with highly intuitive dashboards that give you the flexibility to configure your view. Translate survey findings from any persepctive and compare results across tests or versus our norms.
Powerful analytics dashboards
Make decisions confidently with the benefit of survey sampling that is unparalleled on breadth, depth and quality. All respondents are identity-verified so you know you can trust your results.
Unmatched survey sample
Take advantage of flexible service options that allow you to tap into expertise at any time, on any project. Access Kantar specialists in your market who know your industry and deliver on your agile market research.
Global expertise and support
“Kantar’s Marketplace is super quick, easy to use and very intuitive. Even in its lowest cost solution it delivers so much more for your money than competitors.”
"The platform is really intuitive, and I was really impressed with how easy and fast it was to set up a test. I was able to set up a multi-cell test on a Friday and by Monday we were already having conversations with the Marketing team and agency about results."
What brands are saying about Kantar Marketplace
Get powerful insights using a market research tool that flexes with your needs
© Kantar Group et Affiliates 2026
Why choose Kantar Marketplace?
Track engagement
Once you’ve identified your contacts and built your distribution lists, send your comms directly via our Kantar Reputation platform and track delivery and engagement using intuitive analytics dashboards.
La marque redevient un levier central de performance
With Kantar Reputation you can manage your earned media across every stage of the communications lifecycle from a single platform:
Plan
Forward plan communications strategies and messaging
Target
Identify, target and engage with relevant journalists, influencers and stakeholders
Distribute
Quickly and effectively distribute key content and track engagement
Test advertising, vet innovation concepts, optimise media placements and more with automated solutions.
Save time on custom research with easy access to syndicated brand, consumer and market insights.
Create simple consumer feedback surveys, with access to quality respondents, that are fast and easy to execute.
Draw upon powerful insights using a market research tool that flexes with your needs
Ce qui crée la valeur des marques financières
9 banques dans le BrandZ Top 50 France 2026, dont 4 nouvelles entrantes
Le classement Kantar BrandZ Top 50 France 2026 met en lumière un mouvement clé : la banque s’impose comme l’un des principaux contributeurs à la croissance de la valeur de marque en France.
Derrière cette performance, une réalité plus stratégique se dessine.
Dans un marché ultra‑mature, où les offres et les innovations se ressemblent de plus en plus, la valeur ne se joue plus uniquement sur les produits ou les taux.
Monitor
Track brand, company and competitor media mentions
Analyse
Optimise return on investment and performance
BrandZ : Top 9 des marques bancaires en France
BrandZ : Top 9 des marques bancaires en France
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Télécharger le insights Brand Z et les implications pour votre marque
+98 %
La plus forte croissance de valeur de marque en 2026
11,5 Md $ | +25 %
Première marque financière française en valeur BrandZ 2026.
+27 %
Une croissance de marque largement au‑dessus du Top 50 Portée par une stratégie claire et durable.