Interpret your results effortlessly with highly intuitive dashboards that give you the flexibility to configure your view. Translate survey findings from any persepctive and compare results across tests or versus our norms.
Powerful analytics dashboards
Make decisions confidently with the benefit of survey sampling that is unparalleled on breadth, depth and quality. All respondents are identity-verified so you know you can trust your results.
Unmatched survey sample
Take advantage of flexible service options that allow you to tap into expertise at any time, on any project. Access Kantar specialists in your market who know your industry and deliver on your agile market research.
Global expertise and support
“Kantar’s Marketplace is super quick, easy to use and very intuitive. Even in its lowest cost solution it delivers so much more for your money than competitors.”
"The platform is really intuitive, and I was really impressed with how easy and fast it was to set up a test. I was able to set up a multi-cell test on a Friday and by Monday we were already having conversations with the Marketing team and agency about results."
What brands are saying about Kantar Marketplace
Get powerful insights using a market research tool that flexes with your needs
Register for the webinar
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Never has the age-old question regarding how to allocate marketing spend been more relevant, particularly with respect to the right mix of brand building with performance marketing.
The Marketing Investment Balancing Act: Short-term sales or long-term brand building?
© Kantar Group and Affiliates 2022
Why choose Kantar Marketplace?
Track engagement
Once you’ve identified your contacts and built your distribution lists, send your comms directly via our Kantar Reputation platform and track delivery and engagement using intuitive analytics dashboards.
With Kantar Reputation you can manage your earned media across every stage of the communications lifecycle from a single platform:
Plan
Forward plan communications strategies and messaging
Target
Identify, target and engage with relevant journalists, influencers and stakeholders
Distribute
Quickly and effectively distribute key content and track engagement
Test advertising, vet innovation concepts, optimise media placements and more with automated solutions.
Save time on custom research with easy access to syndicated brand, consumer and market insights.
Create simple consumer feedback surveys, with access to quality respondents, that are fast and easy to execute.
Draw upon powerful insights using a market research tool that flexes with your needs
Kantar Analytics Live
A live panel discussion series focusing on the most pressing issues facing today’s global marketing leaders. We speak directly with the experts and influencers on the ground, discovering how they are using analytics to transform and drive their business forward.
Click here to visit our website to register for our upcoming sessions.
Monitor
Track brand, company and competitor media mentions
Analyse
Optimise return on investment and performance
Webinar: 6 July 2022, 11:00am EST / 4:00pm BST
Meet our panelists
Eric Schmidt
Senior Leader – Global Data & Analytics
Host: Patrick Moriarty
SVP & Analytics Practice Leader, North America
Disruption state is the new normal and many brands are seeing this as a time to revisit their brand promise, whether by necessity or as an opportunity. For many brands this has been destabilizing, while for others it has presented huge growth opportunities. The result is that today’s marketers are expected to deliver compelling messages to a dynamic consumer base across a broader set of channels, manage the risks to brand that come with a more open media environment, and deliver commercial growth.
In this panel discussion, we will ask marketing experts from global brands how their organizations are making these decisions and what they have learned in the process.
Loucenda Teter
Senior Director, Strategy & Insights